GTM Data Analyst - Integrated Campaigns

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The role

Join the GTM Analytics team to provide data-driven insights for integrated go-to-market campaigns and events. Build and maintain reporting on multi-channel campaigns, programs, and events. Analyze campaign and event data to identify trends, insights, and opportunities. Perform cohort and segment analysis to understand reach, engagement, and conversions. Collaborate cross-functionally with Marketing, Sales, and GTM teams to meet reporting needs and ensure data quality. Translate insights into actionable recommendations and share learnings with stakeholders.

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