Digital Content Strategist
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The role
Strategically plan, develop, and execute comprehensive digital content strategies across web, email, and social channels to support marketing and business goals.
Create original multimedia content including video, images, infographics, and copy with strong creative and brand alignment.
Apply independent judgment to determine content scope, messaging, formats, and distribution strategies tied to measurable objectives.
Analyze content performance metrics (traffic, engagement, conversions, ROI) and implement data-driven optimizations.
Stay ahead of digital trends and innovations, collaborating with design, development, and sales teams to ensure consistency and impact.
Manage the company’s digital presence—website, social platforms, publishing cadence, audience engagement, SEO, and cross-functional projects.
Create original multimedia content including video, images, infographics, and copy with strong creative and brand alignment.
Apply independent judgment to determine content scope, messaging, formats, and distribution strategies tied to measurable objectives.
Analyze content performance metrics (traffic, engagement, conversions, ROI) and implement data-driven optimizations.
Stay ahead of digital trends and innovations, collaborating with design, development, and sales teams to ensure consistency and impact.
Manage the company’s digital presence—website, social platforms, publishing cadence, audience engagement, SEO, and cross-functional projects.
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