Social Media and Influencer Manager

A social media and influencer manager develops and implements social and influencer strategies across various platforms, using data and cultural insights to enhance brand visibility. They create engaging social content that promotes brand awareness and audience interaction, and establish authentic influencer partnerships to support marketing campaigns. The role involves managing end-to-end influencer campaigns, from talent identification to performance measurement, while staying updated on industry trends to ensure relevance. Collaboration with multiple teams ensures social activities align with broader marketing plans and campaigns are optimised for reach and effectiveness. The position requires monitoring performance metrics, managing budgets, and ensuring all activities comply with legal and regulatory standards. Leadership responsibilities include motivating and developing a high-performing team, fostering an environment of creativity and innovation.