PR Manager

The PR Manager leads client service accounts by devising innovative outreach strategies encompassing digital and traditional PR tactics to secure media coverage and backlinks. They oversee campaign planning, execution, and reporting, ensuring content reaches the target audience effectively across various channels such as social media and influencer marketing. The role involves analysing backlink profiles, competitors, and emerging trends to inform strategic decisions and enhance campaign impact. The PR Manager acts as a client-facing consultant, delivering presentations and strategic updates, while managing project workflows and team collaboration. They are expected to produce compelling written content, including press releases and pitches, with a keen attention to tone, grammar, and purpose. Success in this role requires a combination of creativity, analytical thinking, and a proactive approach to innovative media engagement.