Director of Content Strategy
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De functie
Lead the enterprise-wide content strategy to align with brand, objectives, and long-term growth goals.
Define unified messaging frameworks and a scalable brand narrative across digital and traditional channels.
Oversee content architecture, publication workflows, and governance for consistency and scalability.
Direct thought leadership, category storytelling, executive narratives, and portfolio content such as case studies.
Collaborate with Marketing and Creative Services to execute demand-generation-aligned content plans with a data-driven approach.
Measure impact with analytics, optimize engagement, and uphold editorial standards across teams.
Define unified messaging frameworks and a scalable brand narrative across digital and traditional channels.
Oversee content architecture, publication workflows, and governance for consistency and scalability.
Direct thought leadership, category storytelling, executive narratives, and portfolio content such as case studies.
Collaborate with Marketing and Creative Services to execute demand-generation-aligned content plans with a data-driven approach.
Measure impact with analytics, optimize engagement, and uphold editorial standards across teams.
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