Senior Content Strategist – Nottingham

A senior content strategist in Nottingham collaborates with diverse teams to craft high-quality B2B content across various formats and channels, supporting demand generation and brand messaging. The role involves developing scalable, AI-assisted content systems through prompt design and retrieval-augmented approaches, ensuring content is accurate and on-brand. The individual advises clients and internal teams on messaging strategies, content effectiveness, and governance, while refining AI-generated material. They also work closely with creatives and digital teams on integrated campaigns, leveraging performance insights and audience understanding. Candidates should have around 4-5 years' experience in content, copywriting or strategy, particularly within a B2B environment, with a strong portfolio across formats. An interest in AI content workflows and ability to balance strategy with practical delivery are essential for success.