Influencer Marketing Manager - Multi-Brand Portfolio
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De functie
Lead and execute influencer programs for a multi-brand beauty portfolio, aligning partnerships with product launches and business goals.
Source, negotiate, and manage relationships with micro- and macro-influencers and talent agencies.
Develop tailored social strategies per brand, oversee content calendars, and ensure consistent brand voice while adapting to each identity.
Oversee content creation, including short-form video, graphics, and copy, and guide cross-functional collaboration with marketing and creative teams.
Draft press materials, pitch stories to media, and support brand events and influencer activations.
Track performance, ROI, and campaign insights, report to senior leadership, and manage multiple launches in a fast-paced environment.
Source, negotiate, and manage relationships with micro- and macro-influencers and talent agencies.
Develop tailored social strategies per brand, oversee content calendars, and ensure consistent brand voice while adapting to each identity.
Oversee content creation, including short-form video, graphics, and copy, and guide cross-functional collaboration with marketing and creative teams.
Draft press materials, pitch stories to media, and support brand events and influencer activations.
Track performance, ROI, and campaign insights, report to senior leadership, and manage multiple launches in a fast-paced environment.
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