Lead Content Strategist IV
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The role
Design and execute journey-based content strategies for high-impact marketing campaigns.
Leverage audience segmentation and data-driven insights to optimize channels, content, and messaging for resonance.
Lead content orchestration and journey mapping to deliver scalable, aligned experiences across programs and touchpoints.
Contribute to planning, creation, and editing of digital content across channels while adhering to editorial, legal, accessibility, and UI standards.
Collaborate with clinical, regulatory, marketing, and product stakeholders to translate key messages into approved content.
Mentor teams, develop creative briefs, manage content lifecycle, and drive governance to produce high-quality digital experiences.
Leverage audience segmentation and data-driven insights to optimize channels, content, and messaging for resonance.
Lead content orchestration and journey mapping to deliver scalable, aligned experiences across programs and touchpoints.
Contribute to planning, creation, and editing of digital content across channels while adhering to editorial, legal, accessibility, and UI standards.
Collaborate with clinical, regulatory, marketing, and product stakeholders to translate key messages into approved content.
Mentor teams, develop creative briefs, manage content lifecycle, and drive governance to produce high-quality digital experiences.
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