PR & Influencer Manager

The PR & Influencer Manager at Debenhams leads influencer marketing strategies and PR initiatives to enhance brand visibility and engagement. They oversee campaign development, stakeholder collaboration, and agency relationships to ensure alignment with brand objectives while managing budgets and performance metrics. The role involves developing influencer partnerships, managing media relations, and driving creative campaigns. Responsibilities include campaign execution, content approval, and reporting on key performance indicators, utilising digital tools and market insights. Leadership duties include coaching the PR & Influencer Team, fostering a high-performance environment, and managing external partnerships. The position requires a proven track record in influencer marketing and PR, strong industry networks, and excellent organisational skills.