Editorial Lead

The Editorial Lead at Birmingham City FC is responsible for developing and managing the club's written voice across various channels, including website, app, and campaigns. The role involves creating compelling copy that is engaging, accurate, and aligned with the club's communication strategy while supporting product launches, seasonal activities, and branding efforts. The candidate will lead editorial planning and ensure consistency in tone of voice, working closely with cross-functional teams such as Creative, Marketing, and PR. They will develop core stories around football, players, and campaigns and manage stakeholder relationships to meet deadlines and maintain standards. Monitoring content performance is essential to inform future strategies, using tools like Google Analytics to optimise content. This position requires strong storytelling skills, digital proficiency, and experience in sports or related industries, all delivered with high organisational precision.