In-house PR Manager

The PR Manager in this role is responsible for managing media relations for the UK and Ireland, focusing on consumer and trade media to boost brand visibility. They will develop and execute the local media strategy, coordinate with agencies, and build relationships with journalists to promote news stories and campaigns. The role involves planning press trips, adapting global releases, creating media assets, and supporting marketing activities. They will handle issues and crises in collaboration with headquarters and monitor performance against KPIs while managing the PR budget. The position also includes line management responsibilities for a PR Executive. Candidates should have a BA degree, at least five years of relevant experience, and excellent communication skills.