Senior Manager, Social Media, Influencer & Talent

The Senior Manager for HEYDUDE oversees the development and execution of social media, influencer marketing, and talent partnership initiatives. This role involves leading integrated campaigns across multiple platforms, building relationships with creators and cultural icons, and managing budgets and contracts. The position requires strong leadership skills to develop a high-performing team and strategic agility to adapt to digital trends. Analytical capability is crucial to assess campaign performance and derive insights for future strategies. Collaboration across marketing, creative, and external partners ensures consistent and impactful storytelling. The role supports the brand's cultural relevance and consumer advocacy through innovative digital marketing practices.