Influencer Marketing Manager – International

The influencer marketing manager at Grüns will develop and maintain relationships with mid-tier and premium creators across various markets, managing over 100 creators per year and ensuring branding and content alignment. They will use automation and discovery tools to identify high-potential creators, handling outreach, negotiations, and contracts with a focus on performance metrics such as CAC, ROAS, and customer lifetime value. The role involves collaborating with multiple internal teams to optimise paid amplification, content rights, and campaign strategies, while documenting local market insights and building scalable playbooks. It requires at least 4 years of experience in managing paid influencer programmes across multiple international markets, with expertise in performance optimisation and full P&L ownership. The candidate should be comfortable working in a remote environment, adaptable to ambiguity, and keen on leveraging AI and automation to drive efficiency and relationship quality.