PR & Influencer Manager

The role involves leading influencer marketing and PR strategies to increase brand awareness and engagement across fashion, beauty, and home sectors. The successful candidate will oversee campaign development, talent management, and stakeholder collaboration, ensuring alignment with brand goals and measurable performance. They will manage budgets, monitor industry trends, and build relationships with creators and agencies to foster innovative partnerships. Responsibilities include developing long-term ambassador programmes, overseeing press activities, and guiding team performance, all within a fast-paced retail environment. A strong network of media contacts, negotiation skills, and experience with influencer tools are essential for success. The position demands creativity, strategic thinking, and team leadership to support transformative business initiatives.