Influencer Manager - TikTok Shop
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The role
Lead influencer partnerships for brand campaigns on TikTok Shop, shaping strategy and optimizing ROI.
Own influencer casting, discovery, negotiation, and media planning to drive campaign performance and budget growth.
Collaborate with Campaign Manager to develop weekly strategy updates and post-campaign insights.
Provide influencer training on platform tools and best practices to maximize impact.
Coordinate across teams to manage assets, deliverables, and timelines, ensuring on-time execution.
Monitor benchmarks, produce reporting and post-campaign analyses, and enforce brand guidelines and compliance.
Own influencer casting, discovery, negotiation, and media planning to drive campaign performance and budget growth.
Collaborate with Campaign Manager to develop weekly strategy updates and post-campaign insights.
Provide influencer training on platform tools and best practices to maximize impact.
Coordinate across teams to manage assets, deliverables, and timelines, ensuring on-time execution.
Monitor benchmarks, produce reporting and post-campaign analyses, and enforce brand guidelines and compliance.
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