Manager, Data science & Marketing Effectiveness
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The role
Lead end-to-end Marketing Mix Modeling (MMM) and marketing effectiveness programs for global clients across multiple sectors.
Define data strategy, ensure data quality, and govern model validity to drive client impact and ROI.
Translate complex analytics into strategic narratives and actionable recommendations for senior stakeholders.
Define, steer, and monitor project roadmaps using established methodologies to ensure profitability and timely delivery.
Line-manage multiple teams, develop talent, and cultivate strong client relationships to identify growth opportunities.
Innovate continuously in MMM tooling and thought leadership while aligning with core values: curiosity, creativity, excellence, transmission, and pleasure.
Define data strategy, ensure data quality, and govern model validity to drive client impact and ROI.
Translate complex analytics into strategic narratives and actionable recommendations for senior stakeholders.
Define, steer, and monitor project roadmaps using established methodologies to ensure profitability and timely delivery.
Line-manage multiple teams, develop talent, and cultivate strong client relationships to identify growth opportunities.
Innovate continuously in MMM tooling and thought leadership while aligning with core values: curiosity, creativity, excellence, transmission, and pleasure.
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