Senior Manager, Global Influencer Marketing
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The role
Lead the global influencer marketing and PR strategy, guiding concept development through retail execution.
Oversee international influencer programs, mailers, seedings, and paid partnerships to drive awareness and engagement.
Coordinate with markets to execute cohesive global-to-local activations and compelling storytelling.
Develop and implement tools for influencers and PR, including event templates, partnership guidelines, and editorial assets.
Manage budgets, vendor payments, and performance analytics to optimize the marketing funnel.
Cultivate strong relationships with influencers, agencies, and internal teams in a fast-paced environment.
Oversee international influencer programs, mailers, seedings, and paid partnerships to drive awareness and engagement.
Coordinate with markets to execute cohesive global-to-local activations and compelling storytelling.
Develop and implement tools for influencers and PR, including event templates, partnership guidelines, and editorial assets.
Manage budgets, vendor payments, and performance analytics to optimize the marketing funnel.
Cultivate strong relationships with influencers, agencies, and internal teams in a fast-paced environment.
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