Marketing Content Writer
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The role
A Marketing Content Writer is responsible for developing and executing content marketing strategies across multiple digital channels. They create original, audience-focused content such as website copy, social media posts, case studies, and newsletters, supporting business objectives. The role involves managing content calendars, conducting research, and collaborating with design and SEO specialists to optimise content performance. Skills required include excellent writing, digital marketing knowledge, and stakeholder management. Familiarity with CMS and CRM platforms is essential, as well as the ability to generate innovative ideas and manage multiple projects effectively.
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