Paid Media and Social Content Strategist
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The role
We are seeking a rare hybrid marketer who can bridge paid media performance and social content creation in a fast-moving, lead-driven environment.
Own and optimize paid search and paid social campaigns across Google Ads, Microsoft Ads, and Meta, ensuring ROI and budget pacing.
Test and refine copy, creative, audiences, and messaging through A/B experiments to drive lead quality and scale performance.
Lead the social content strategy and editorial calendar, producing and publishing engaging content aligned to target personas.
Balance brand awareness, engagement, and lead generation across organic and paid channels while coordinating with internal stakeholders.
Track results, report insights, and translate business goals into a steady stream of compelling content ideas and optimization opportunities.
Own and optimize paid search and paid social campaigns across Google Ads, Microsoft Ads, and Meta, ensuring ROI and budget pacing.
Test and refine copy, creative, audiences, and messaging through A/B experiments to drive lead quality and scale performance.
Lead the social content strategy and editorial calendar, producing and publishing engaging content aligned to target personas.
Balance brand awareness, engagement, and lead generation across organic and paid channels while coordinating with internal stakeholders.
Track results, report insights, and translate business goals into a steady stream of compelling content ideas and optimization opportunities.
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