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Manager, Influencer Marketing & Social Media

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The role

Lead influencer marketing strategy across owned, earned, and paid channels, partnering with influencers and agencies.
Own casting, briefing, negotiation, content review, and performance reporting for influencer campaigns.
Develop and execute influencer events and customer community initiatives to drive engagement.
Lead social media strategy, calendar development, and content collaborations with partner agencies.
Manage social media agency, monitor KPIs, and drive community management and trend engagement.
Collaborate with PR to coordinate earned media, craft media materials, and support launches and key moments.

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