Social Media and Influencer Marketing Manager
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The role
The role involves leading social media campaigns in line with brand objectives, managing audience engagement, and developing impactful content for various platforms. The candidate will cultivate relationships with influencers, develop and execute influencer strategies, and manage social media events to enhance brand presence. Responsibilities include integrating social initiatives with marketing campaigns, analysing KPIs, and managing creative production to align with channel best practices. Applicants should have 3-5 years of experience in social media marketing and project management, with skills in content planning, community engagement, and digital trends. Knowledge of platforms such as Facebook, Instagram, TikTok, and YouTube, along with familiarity with analytics tools, is essential. Flexibility in evolving responsibilities within a growing enterprise environment is required.
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