Assistant Manager, Social Media and Influencer
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The role
Under the strategic direction of the Social and Influencer Manager, plan and execute social media and influencer campaigns to grow awareness and brand affinity.
Manage day-to-day content creation, calendars, and performance analytics across platforms, optimizing both organic and paid activities.
Collaborate with external agencies, creators, and influencers to develop sponsored and organic content.
Support the development of social media strategies, budgets, and reporting aligned with product launches and seasonal campaigns.
Serve as a social media tool administrator, monitor campaign performance, and generate insights for optimization.
Coordinate influencer programs, contract administration, and advocacy initiatives while staying ahead of industry trends.
Manage day-to-day content creation, calendars, and performance analytics across platforms, optimizing both organic and paid activities.
Collaborate with external agencies, creators, and influencers to develop sponsored and organic content.
Support the development of social media strategies, budgets, and reporting aligned with product launches and seasonal campaigns.
Serve as a social media tool administrator, monitor campaign performance, and generate insights for optimization.
Coordinate influencer programs, contract administration, and advocacy initiatives while staying ahead of industry trends.
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