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Senior Editor - Automation & Content Optimisation

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The role

The role involves leading content optimisation efforts across extensive pet health and educational material, enhancing visibility in search and social media, and working with technical teams to develop AI-driven tools to streamline editorial processes. The candidate will collaborate with SEO, analytics, and marketing teams to capitalise on performance opportunities and adapt content for various platforms like email and social media. Responsibilities include refining articles, metadata, and content structures for better SEO and engagement, while maintaining quality standards emphasising human expertise in an AI-enabled workflow. The position requires a highly experienced professional with a strong background in digital publishing, content strategy, and SEO practices within health or e-commerce sectors. Technical proficiency with AI tools, analytics, and content management systems will be essential, alongside excellent editorial, analytical, and communicative skills.

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