Luxury Content Writer
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The role
Frasers Group is seeking a talented writer specialising in premium and luxury content to produce engaging copy for brands such as FLANNELS and FRASERS. The role involves creating articles for brand hubs and developing creative campaign copy that aligns with strategic marketing channels. The candidate will be responsible for selecting products and writing captivating copy aimed at enhancing audience engagement and brand presence across various digital platforms. Successful applicants will possess a strong understanding of culture, fashion, and beauty, with excellent writing and editing skills. Technical proficiency in SEO, AI tools, and content management systems is expected to optimise content effectiveness and reach.
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