Content Strategist
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The role
Develop creative copy for the library's print communications, e-newsletters, website, and social platforms to engage patrons and raise awareness of services and programs.
Collaborate with the graphic designer and digital experience team to transform concepts into on-brand content from concept through publication.
Coordinate web content across the library site and Worthington Memory, write press releases, and manage a quarterly publicity schedule.
Lead promotional campaigns, newsletters, and promotional pieces; ensure accuracy, accessibility, and a consistent brand voice.
Cultivate media relationships, draft materials for the Board of Trustees, and assist with events and program marketing.
Required: bachelor's degree in marketing, PR, journalism or related field, 5+ years of experience, and proficiency in AP style, Drupal CMS, and Adobe Creative Suite.
Collaborate with the graphic designer and digital experience team to transform concepts into on-brand content from concept through publication.
Coordinate web content across the library site and Worthington Memory, write press releases, and manage a quarterly publicity schedule.
Lead promotional campaigns, newsletters, and promotional pieces; ensure accuracy, accessibility, and a consistent brand voice.
Cultivate media relationships, draft materials for the Board of Trustees, and assist with events and program marketing.
Required: bachelor's degree in marketing, PR, journalism or related field, 5+ years of experience, and proficiency in AP style, Drupal CMS, and Adobe Creative Suite.
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