Marketing Manager – Coventry

A Marketing Manager is sought to lead B2B marketing campaigns for Coventry University Group, managing strategic planning, stakeholder engagement, digital analytics, and content alignment. The role involves developing impactful marketing strategies for key initiatives like the Enterprise and Innovation Office and Apprenticeships, with an emphasis on branding and lead generation. The candidate will work collaboratively across departments to produce consistent content that meets brand and compliance standards. A significant requirement is experience in marketing, public relations, or communications, with a solid understanding of digital performance metrics. Budget management skills are essential to ensure effective use of resources aligned with organisation priorities. The position is contractually fixed for 12 months, based in Coventry, with a comprehensive benefits package offered.