Creative Content Strategist – Leeds

The role involves developing and implementing creative content strategies tailored to the UK consumer in the skincare, beauty, and wellness sectors. Candidates are expected to conduct thorough market research analyzing consumer behaviour, competitor activity, and cultural trends. They will create platform-specific content ideas for social media, email, and websites, ensuring cultural relevance and brand consistency. The role requires managing creative projects, briefing creatives, reviewing assets, and optimiser performance through data analysis. Strong skills in digital marketing channels like Meta, TikTok, and Google Ads are essential, along with excellent communication and organisational abilities. The position offers flexible freelance collaboration opportunities with a focus on strategic, data-driven content development.