Marketing Communications Manager – Glasgow

A Marketing Communications Manager in Glasgow is responsible for developing and implementing comprehensive omnichannel marketing plans that support business objectives and foster brand consistency. They collaborate with cross-functional teams to support commercial strategies and conduct market research to enhance positioning. The role involves creating marketing assets such as brochures, whitepapers, and videos, while leading digital marketing campaigns that increase traffic and conversions. Monitoring campaign performance with KPI analysis and continuous strategy optimisation are key responsibilities. Candidates should have a background in marketing communications, proficient digital marketing skills including SEO/SEM and social media, and strong analytical abilities. The position requires innovative thinking and excellent stakeholder relationship skills in a dynamic environment.