PR & Communications Manager

The role involves developing and implementing communication strategies targeting visitor economy audiences, collaborating with internal teams and external partners to align messaging with strategic goals, and creating various communication materials such as press releases and speeches. The manager will lead media engagement efforts, shape the region's identity as a destination for leisure and business tourism, and produce impactful content for campaigns. Building relationships with domestic and international media and briefing senior leaders are key responsibilities. The role demands excellent writing, project management, stakeholder engagement skills, and experience in media pitching and content creation. Knowledge of tourism, place promotion, or public sector communications is desirable for effective regional development communication.