Senior Content Strategist – Edinburgh

A senior content strategist position is available in Edinburgh within a marketing communications agency that collaborates with ambitious B2B brands. The role involves shaping narratives, supporting demand generation, and integrating AI into content creation processes. The candidate will produce high-quality content across various formats and develop scalable, AI-assisted content systems using prompt design and retrieval-augmented methods. They will work closely with teams to align content strategies with demand goals, review and refine AI-generated content, and establish content governance protocols. The position requires experience in B2B content, strong editorial skills, and an interest in AI workflows, offering a chance to influence content production methodologies within a dynamic environment.