Growth Marketing Director

The role of a growth marketing director involves owning and optimising demand generation initiatives, including search, paid media, email, and content-driven campaigns. The candidate will develop integrated programs across digital channels and expand into account-based strategies gradually. Collaboration with sales, revenue operations, and product marketing is essential to drive qualified pipeline and meet targets for demos and opportunities. Managing marketing tech stack tools like Salesforce and Google Analytics, analysing campaign performance, and ensuring accurate attribution are key responsibilities. The role utilises AI tools for research, content creation, and optimisation, with a focus on AI engine strategies to enhance League's online presence. Ensuring compliance with information security policies and managing the demand generation budget are crucial. The position offers flexible benefits including medical, dental, and stock options, with a focus on data-driven marketing execution.