Influencer Marketing Manager

The Influencer Marketing Manager manages influencer campaigns across multiple social media platforms including TikTok, Instagram, YouTube, and Twitch. They develop audience segmentation strategies, define KPIs, and optimise campaign performance to align with brand objectives. The role involves building relationships with influencers, negotiating campaigns, and ensuring content compliance with regulatory standards. They utilise analytics tools to measure and report campaign impact, translating results into business insights. This position requires strong project management skills, a network of influencer contacts, and a passion for social media trends, working independently and collaboratively in a team environment.