Freelance Copywriter – Slough

A freelance copywriter with expertise in UX writing and content design is needed to create compelling brand narratives and user-centred digital experiences. The role involves writing clear, engaging copy across various digital platforms such as websites, apps, emails, and marketing campaigns. Responsibilities include developing UX content that enhances usability and accessibility, collaborating with designers and developers to integrate content into user journeys, and applying content structuring principles. The candidate will support brand storytelling through diverse marketing materials, translating complex ideas into simple, user-friendly language and using data and insights to refine content strategies. Skills required include proven copywriting and UX experience, excellent writing and editing skills, understanding of user-centred design, familiarity with content management systems, and knowledge of accessibility standards. The role requires an adaptive writer capable of balancing creativity with clarity in a digital environment.