B2B Content Writer
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The role
A B2B Content Writer in London creates and manages website, social media, and editorial content for an enterprise technology consultancy. They develop industry pages, thought leadership articles, press releases, and case studies, collaborating with subject-matter experts to produce accurate and compelling narratives. The role involves planning and executing content strategies, tracking publication performance, and analysing metrics to guide future initiatives. Candidates should have 3-5 years of experience in B2B or enterprise writing, with a portfolio demonstrating diverse content types and an ability to simplify technical ideas. Strong organisational skills and attention to detail are essential, along with a meticulous approach to original, high-quality writing. The position requires a professional attitude towards digital content creation in a regulated industry context.
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