Commercial Data Scientist – Leeds
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The role
A Commercial Data Scientist in Leeds works within the marketing and commercial teams to develop and maintain machine learning models for customer segmentation, retention, and marketing attribution. They design features using transactional, engagement, website, and product data and lead A/B testing to evaluate model performances. The role involves quantifying commercial impact such as revenue increase and churn reduction, and presenting insights directly to senior leadership. Collaboration with cross-functional teams and translating complex data into strategic narratives are key responsibilities. The position requires technical expertise in machine learning, data analysis, and statistical modelling, with strong communication skills. It offers autonomy and influence in shaping the company's data-driven marketing strategies.
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