Direct Response Copywriter – Southampton
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The role
Bettervits is a rapidly growing UK nutrition brand focused on science-driven products that serve over one million customers. The role involves writing ad copy for platforms such as Meta, TikTok, and YouTube, including headlines, hooks, and calls to action to generate engagement. The DTC copywriter will develop multiple creative angles for split testing and tailor content to different platforms and audiences. Collaboration with creative teams on campaign concepts and supporting various funnel content are key responsibilities. It requires experience in paid social copywriting, an understanding of funnel stages, and ability to produce concise, impactful content. The position offers remote work flexibility and opportunities for professional growth within a dynamic environment.
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