Marketing Manager – Toronto
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The role
The Marketing Manager oversees the development and implementation of marketing strategies for assigned projects across streaming services, analysing performance data to optimise campaigns and maximise return on investment. They coordinate with cross-functional teams including creative, social, PR, and media, managing media planning and campaign execution on platforms such as Meta, TikTok, Google, Reddit, and YouTube. The role involves reviewing consumer insights and competitive intelligence, setting KPIs, and adjusting strategies based on campaign performance. It requires managing budgets, schedules, and resources, resolving challenges to meet objectives, and delivering results with strong communication skills. Applicants should have a minimum of two years' experience in marketing, with deep knowledge of strategy and analysis protocols, and proven team management capabilities.
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