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Field Marketing Strategist
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The role
Lead field marketing initiatives to boost donor engagement and optimize in-center experiences across 21–37 plasma donation centers.
Plan and execute in-center activations and events with branding consistency, tailoring strategies to each center's needs.
Travel up to 50% to visit centers, gather local insights, and build ground relationships with center managers and local partners.
Track center performance and marketing impact, translating data into practical initiatives that improve donor journeys.
Develop local alliances, manage relationships with local businesses and third-party providers, and negotiate effectively.
Collaborate with operations and center leadership to ensure on-site execution, contingency plans, and achievement of goals; requires a bachelor’s degree and 4+ years in field marketing.
Plan and execute in-center activations and events with branding consistency, tailoring strategies to each center's needs.
Travel up to 50% to visit centers, gather local insights, and build ground relationships with center managers and local partners.
Track center performance and marketing impact, translating data into practical initiatives that improve donor journeys.
Develop local alliances, manage relationships with local businesses and third-party providers, and negotiate effectively.
Collaborate with operations and center leadership to ensure on-site execution, contingency plans, and achievement of goals; requires a bachelor’s degree and 4+ years in field marketing.
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