Senior Content Strategist, Creative Studio

Trustpilot seeks a senior content strategist to lead the development of a comprehensive global content plan that blends strategy with hands-on execution for both business and consumer audiences. The role involves managing a hybrid content ecosystem of in-house teams, freelancers, and AI tools, ensuring high standards of clarity, tone, and strategic value across all content. Collaborating with cross-functional teams like Brand, Product Marketing, and PR, the strategist will drive alignment with business objectives. They will also lead SEO and AEO strategies, optimise content performance using analytics tools, and experiment with innovative content formats such as video, podcasts, and interactive tools. The position requires proven experience in content marketing and editing, with skills in analytics, CMS platforms, and AI content tools. Curiosity, collaboration, and a results-driven mindset are essential for success in this role.