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Product Manager, Vice President Card Co-Brand
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The role
Own development and refinement of benefits, overall value propositions, marketing claims, and key reasons-to-believe for strategic co-brand initiatives, ensuring alignment with the product strategy.
Collaborate with Commerce partners in Dining, Travel, and Shopping to define and deliver exclusive offers and experiences for strategic workstreams.
Conduct industry research, competitive analysis, and customer segmentation to inform prioritization of strategic projects.
Analyze P&L dynamics, customer feedback, and behavioral data to guide decisions and optimize outcomes.
Prepare and present comprehensive project updates, business reviews, and strategic recommendations to executive leadership and other key stakeholders.
Maintain strict confidentiality and discretion in all aspects of strategic project work.
Collaborate with Commerce partners in Dining, Travel, and Shopping to define and deliver exclusive offers and experiences for strategic workstreams.
Conduct industry research, competitive analysis, and customer segmentation to inform prioritization of strategic projects.
Analyze P&L dynamics, customer feedback, and behavioral data to guide decisions and optimize outcomes.
Prepare and present comprehensive project updates, business reviews, and strategic recommendations to executive leadership and other key stakeholders.
Maintain strict confidentiality and discretion in all aspects of strategic project work.
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