Senior Social Media & Influencer Manager, Media & Entertainment
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The role
Own platform-specific social strategies across TikTok, Instagram, LinkedIn, X, and YouTube to drive signups and product upgrades.
Lead a high-velocity content engine, manage the editorial calendar, and translate event moments into scalable short-form assets while art-directing with agencies and freelancers.
Design and manage end-to-end creator, influencer, and UGC programs, including audience targeting, briefs, licensing, onboarding, payments, and performance reporting.
Oversee external partners and contractors—production, budgets, timelines, and quality control—within a matrixed organization.
Collaborate with Brand, Product, Community, Strategy, Education, Demand Gen, and Paid Media teams to align messaging, timing, and KPIs for maximum impact.
Maintain deep knowledge of the AI creative tool market and creator workflows to inform content, recruitment, and measurement strategies.
Lead a high-velocity content engine, manage the editorial calendar, and translate event moments into scalable short-form assets while art-directing with agencies and freelancers.
Design and manage end-to-end creator, influencer, and UGC programs, including audience targeting, briefs, licensing, onboarding, payments, and performance reporting.
Oversee external partners and contractors—production, budgets, timelines, and quality control—within a matrixed organization.
Collaborate with Brand, Product, Community, Strategy, Education, Demand Gen, and Paid Media teams to align messaging, timing, and KPIs for maximum impact.
Maintain deep knowledge of the AI creative tool market and creator workflows to inform content, recruitment, and measurement strategies.
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