Editorial Lead
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The role
The Editorial Lead at Birmingham City Football Club manages the club's written voice across multiple platforms, including website, app, programme, and campaigns. They develop engaging, consistent content that reflects the club's branding and marketing strategies, collaborating with teams such as Creative, Marketing, and PR. Responsibilities include creating web, campaign, and editorial content, guiding digital content strategies, and crafting football-related stories for diverse audiences. The role requires excellent storytelling skills, digital awareness, stakeholder management, and experience with SEO and analytics tools. A strong background in sports journalism, content creation, or brand communication is essential, alongside the ability to work within tight deadlines and with multiple stakeholders. The position promotes a hybrid working environment, with benefits supporting staff wellbeing and development.
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