Performance Marketing Manager
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The role
A performance marketing manager oversees paid media campaigns across platforms like Google Ads and Meta, ensuring effective use of budgets to meet sales and revenue targets. The role involves working closely with internal teams and external agencies to optimise customer journeys, retention, and loyalty, additionally supporting the implementation of a new customer data platform. Candidates should possess strong expertise in digital acquisition, knowledge of tracking and attribution, and experience managing teams or external partners. Responsibilities include directing strategy, challenging performance, and reporting results to senior stakeholders in a collaborative environment. The position requires strategic thinking, technical skills, and commercial acumen, with the ability to translate data into actionable insights. It offers hybrid work arrangements and the opportunity to lead cross-functional customer data projects.
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