Influencer Manager – Wakefield

The Influencer Manager at WillPowders will oversee the influencer and creator network from identification to long-term partnership development, working closely with marketing and creative teams to ensure brand consistency. The role involves building relationships with culturally aligned talent, managing outreach, negotiations, contracts, and content approvals while tracking and optimising performance metrics. Success in this position requires strong experience in influencer or creator roles, excellent communication skills, and an understanding of how creator content impacts marketing efforts. Candidates should be highly organised with the ability to manage multiple campaigns and creators effectively. The role offers an opportunity to influence major growth channels at a pivotal time, working directly with senior leadership and contributing to new vertical development.