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Founding YouTube Content Strategist (Long Form Video)

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The role

Seeking a founding YouTube Content Strategist to build a portfolio of long-form sales-focused shows. You will drive the content direction from concept to launch, collaborating directly with founders and cast members. Responsibilities include concepting new series, storylining episodes, scripting or outlining, directing shoots, and managing post-production with editors and designers. You will shape the channel's brand with visual identities, thumbnail dynamics, and title experiments (A/B testing). You will collaborate with a rotating cast rather than a single influencer, ensuring the content retains a consistent voice and a dynamic on-screen presence. You will contribute to in-person production in LA or NYC three days per week. You will stay on-trend with social and platform dynamics, leveraging CapCut for editing tasks as needed. You will monitor performance metrics, iterate based on data, and experiment with formats to push the edge while delivering value for sellers. You will work cross-functionally with the team to align content with broader brand goals and productization opportunities.

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