Digital Marketing Lead (Remote)

Lead the creation and editing of impactful video content for agronomy-focused grower segments that are currently underrepresented. Provide training and best practices for content creation and editing to ensure alignment with platform strategies (YouTube, Snapchat, and other channels). Coordinate a content calendar, publish approved content, and attach searchable metadata to improve discoverability. Serve as a subject matter expert in editing, audio, captions, color grading, and output tailoring for multiple outputs. Manage digital experiences with rapid turnaround during in-season periods, coordinating with regional hubs and stakeholders. Measure performance against KPIs, monitor SLAs, and drive real-time optimization while developing training and standardization processes.