Marketing & Data Analyst - Dual Brand QSR
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The role
Analyze marketing and operations data to drive strategies across a two-brand restaurant portfolio.
Develop customer segmentation, campaign targeting, and ROI analyses; monitor marketing channel performance.
Identify sales trends and operational efficiencies from CRM and POS data; support franchisee partners.
Query CRM and POS databases; ensure data quality and actionable insights for stakeholders.
Create dashboards and reports in BI tools; translate analytics into recommendations for marketing and operations.
Collaborate with marketing, operations, IT, and franchise teams; adapt to a fast-paced, multi-brand environment.
Develop customer segmentation, campaign targeting, and ROI analyses; monitor marketing channel performance.
Identify sales trends and operational efficiencies from CRM and POS data; support franchisee partners.
Query CRM and POS databases; ensure data quality and actionable insights for stakeholders.
Create dashboards and reports in BI tools; translate analytics into recommendations for marketing and operations.
Collaborate with marketing, operations, IT, and franchise teams; adapt to a fast-paced, multi-brand environment.
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