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VMA Group is hiring

Interim Senior Digital Marketing Manager - 6 month contract

VMA Group Birmingham, United Kingdom ⚡ Indexed listing — external source
Job overview

Senior Interim Digital Marketing Manager responsible for end-to-end digital acquisition across priority audiences. Own the full funnel from awareness to qualified enquiry, designing journeys that balance volume, quality, cost and care. Lead website performance, accessibility, governance, and continuous optimisation of IA, landing pages and enquiry flows. Drive conversion improvements using GA4, heatmaps, A/B testing and CRM insights; oversee paid media budgets and agency partners. Balance paid and organic investment with SEO and organic growth strategies; collaborate with CRM and data teams to track journeys beyond the click. Hybrid six-month role with potential extension, requiring experience in regulated or safeguarding contexts and recruitment-focused campaigns.


Responsibilities

Find here the full details of the responsibilities for this role: daily tasks, projects to lead, goals to achieve and scope of work within the team. Everything you need to picture yourself in the role and know exactly what to expect from day one.


Required profile

Access the technical and interpersonal skills expected by the recruiter, the required experience level, valued qualifications and personal qualities sought. Check at a glance whether your profile matches this opportunity before applying.


Benefits

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Responsibilities

Discover the main responsibilities of this role, daily tasks and projects you will be working on within the team...


Required profile

Technical and soft skills required, expected experience level, valued qualifications and certifications for this role...


Benefits

Remote work, health insurance, meal vouchers, continuous training, work environment and career growth within the company...

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