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Social Media Manager

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The role

A social media manager is responsible for developing and implementing social media strategies to enhance brand visibility and engagement across platforms such as LinkedIn, Instagram, Facebook, and TikTok. The role involves creating engaging content, managing community interactions, and overseeing reputation management initiatives. Candidates should demonstrate strong copywriting skills, experience with social media analytics tools, and a data-driven approach to optimise content performance. Collaboration with marketing, recruitment, and operational teams is essential to execute campaigns effectively. The position requires leadership of a direct report and coordination with content creators and external partners. This multifaceted role offers a significant opportunity to influence communication strategies within a leading organisation in the home care sector.

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