CRM Marketing Executive
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The role
Own and drive the CRM agenda within marketing, focusing on the customer lifecycle and retention.
Continuously optimise campaigns through segmentation, targeting, and automation.
Collaborate with marketing and cross-functional teams to design data-driven CRM programs.
Analyse performance, extract actionable insights, and report on impact against KPIs.
Build personalised customer journeys and lifecycle communications to boost engagement.
Stay proactive, commercially-minded and growth-focused, identifying opportunities to improve results.
Continuously optimise campaigns through segmentation, targeting, and automation.
Collaborate with marketing and cross-functional teams to design data-driven CRM programs.
Analyse performance, extract actionable insights, and report on impact against KPIs.
Build personalised customer journeys and lifecycle communications to boost engagement.
Stay proactive, commercially-minded and growth-focused, identifying opportunities to improve results.
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